I have been reading about Gandhism off-late and more I read about the concept, greater I have respect for Mahatma Gandhi. And the thought which goes in mind very often; Are the Gandhi's thoughts relevant to marketing as well? The Gandhian concepts have become more relevant with concept of 8th P "PHILOSOPHY" being more talked […]
Knowledge Snippets on Sales & Marketing
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Archive for December 12th, 2006
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The Chinese use two brush strokes to write the word ‘crisis’. One brush stroke stands for danger; the other for opportunity. In a crisis, be aware of the danger-but recognize the opportunity.
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